Graphic Design, Social Media, & Print Design
Through their various Success For Life programs, Quest for Change aims to provide essential life skills and knowledge that will enable at-risk youth and their families to make healthier decisions. Quest reached out to Brocksfield to help them launch a social media campaign to encourage youth and young adults to choose and carry out a service project on Martin Luther King, Jr., Day to honor his life and work. We utilized the Success For Life branding to create the visual identity of the campaign and created the accompanying hashtag: #KingsQuest2019. We strategically developed content for the campaign meant to inform and call the viewer to action, which was then organized into a basic framework and given to Quest for them to implement across their social media platforms.